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Soft Launch London

We'll save you up to 50% at London's newest restaurants

New restaurants often quietly open their doors to a select group of diners before they officially launch - this is known as a 'soft launch'.

These exclusive soft launches often allow you to eat for up to 50% off the usual cost.

Join our free community of 5,000+ members who are always the first to hear about them 👇

Recent deals

Members Public

AYLLU, Paddington - 50% off the brunch menu on 25th June

What's the deal: 50% off the brunch tasting menu on Saturday 25 June to celebrate the launch of Ayllu's new immersive brunch. Ayllu offers a unique fusion of Peruvian and Japanese cuisine, serving contemporary sharing plates and freshly made sushi in an immersive setting. You will be treated to 50%

AYLLU, Paddington - 50% off the brunch menu on 25th June
Members Public

THE TAMIL PRINCE, Islington - 50% off food on 24 June

What's the deal: 50% off food at The Tamil Prince in Islington on 24 June Good news, food-lovers! The team behind the much-loved Tamila in Hackney are opening a new restaurant in Islington - The Tamil Prince. They've taken over what used to be The Cuckoo pub and transformed it

THE TAMIL PRINCE, Islington - 50% off food on 24 June
Members Public

MISCUSI, Islington - 50% off until the end of June

What's the deal: 50% off at Miscusi in Islington until June 30th. Following the opening of their first restaurant last year, Italian restaurant Miscusi have recently opened their second location in Islington. The focus here is on fresh pasta - you can expect a delicious range of dishes starting from

MISCUSI, Islington - 50% off until the end of June
Members Public

THE LITTLE SCARLET DOOR, Soho - 50% off food and drink 20th-26th June

What's the deal: 50% off all food and drink from Monday 20th - Sunday 26th June at The Little Scarlet Door in Soho. Following in the footsteps of the capital’s other much-loved Little Doors – The Little Yellow Door (Notting Hill), The Little Blue Door (Fulham) and The Little Orange

THE LITTLE SCARLET DOOR, Soho - 50% off food and drink 20th-26th June
Members Public

BLACK BEAR BURGER, Clerkenwell - 50% off food until Sun 29th May

What's the deal: 50% off food until Sunday 29th May at the new Black Bear Burger restaurant in Exmouth Market! This is Black Bear Burger's fourth London restaurant. They serve a range of delicious burgers using only the best quality British meat. Their signature "Black Bear", a dry-aged beef burger

BLACK BEAR BURGER, Clerkenwell - 50% off food until Sun 29th May