Get featured on Soft Launch London!

Is your London restaurant looking to boost bookings, fill tables and drive awareness?

We feature both new openings and established restaurants — connecting them with tens of thousands of London food lovers who are actively looking for where to dine next.

Why Work With Us?

In just 4 years, we’ve helped 400+ London restaurants - driving tens of thousands of bookings and millions in revenue.

We help restaurants:

✅ Fill tables during launch week & soft launch periods
✅ Drive bookings & brand awareness
✅ Boost demand with offers for new menus & quieter periods
✅ Reach a highly engaged, food-obsessed audience
✅ Build social buzz and word-of-mouth demand

Our Audience

“A database of foodie loyalists who you can almost guarantee will fill your restaurant” – Natasha Naik, Kalavati Marketing (Yaatra, China Bistro).

Partnership Options

We offer a range of ways to feature your restaurant — from free VIP-only features to full promotional campaigns that reach our entire audience.

Want to get featured?
📩 Email: jess@softlaunchlondon.com

Check out some 5-star reviews we've received from clients: